ALDI Employer Brand

I love ALDI. Many moons ago I helped create the “Welcome to More” brand platform — which their entire employer brand strategy has been based on. I’ve been thrilled to be a part of its evolution and was excited to put a job seeker twist on the latest iteration of their consumer brand. During my tenure working with ALDI I led teams from creative to digital to content creation, various client teams and on and on. This partnership is really too much to put on a single page. I could talk about this client all day.

Role: Creative Director, Idea Generator, Client Relationships, Team Leadership, Really Everything?

Media: Digital, Print, Experiential, Video, Social, etc.